This week we had our second Women Founders Investment Readiness session: Fundraising From Whom and How Much? Working with Gurbeen, one of the best learning moments for me has been taking it back to the basics. We often get so caught up and laser focused on our own work, challenges, and what weโre building, that … Continue reading Fundraising from whom and how Much?
Author: Rusul Alrubail
Insights on Purpose-Driven Business for Women Founders
Explore how personal experiences shape purpose-driven entrepreneurship and learn about funding options for social enterprises.
What is Investment Readiness in a Shifting Economy
Women Founders Investment Preparedness program is starting next week April 21st! I'm very excited about this program, since it's been a long time coming, and it's in collaboration with the Canadian Women's Foundation. As we're preparing for the first session, Gurbeen Bhasin and I are working on session planning. We are aiming to have a … Continue reading What is Investment Readiness in a Shifting Economy
Building a Board as a Woman Founder
Women supporting women. That's a motto I've let guide me throughout my days as an entrepreneur. Iโve learned a lot over the years. More than anything, Iโve learned about power in this industry. Who has it, and who doesnโt. And for those who donโt, how that shapes the way they show up, the decisions they make, and how they perceive those who do.
Overcoming tough weeks
This week has been tough. Nothing catastrophic happened, but the accumulation of one thing after another not working. And that kind of week messes with you more than it should.
How Government Policy and Cultural Narratives Shape Gender Equality
A growing movement is quietly reshaping how society thinks about womenโs roles, power, and equality. In Canada, this cultural shift is now reflected in policy.
Politics is personal
A personal reflection on identity, politics, and speaking out during global crises, why neutrality is no longer an option.
Trusting Myself is the Most Underrated Business Strategy
We're constantly bombarded with advice on how to pitch, how to lead, how to grow, scale, pivot, exit. One thing Iโve learned on this journey is no strategy matters if I donโt trust myself first. Trusting my gut instinct made the difference between failure and success, and not trusting myself has backfired on me more … Continue reading Trusting Myself is the Most Underrated Business Strategy
Leaving your 9-to-5 for a startup? Hereโs how to set yourself up for success
Leaving your 9-to-5 for a startup? Hereโs how to set yourself up for success
The Impact of AI on Writing: Finding Your Voice
What does AI mean for writers? Explore how ChatGPT can support writing while preserving your voice, originality, and creative process









